Page 113 - Catalog 2019-2020 Flipbook

Complete a minimum of 14 units: 14
Mandarin
Certificate of Achievement-Advanced
The Certificate of Achievement-Advanced in Mandarin
is designed to open employment opportunities for local students because of the large number of Bay Area companies conducting business and trade with China, Taiwan, Singapore and other Asian countries where Mandarin is widely used. It is a two-year course of study designed to build a strong language foundation in communication as well as expose students to Chinese culture and literature. Students transferring to four- year schools who plan to major or minor in Mandarin are well prepared by this curriculum.
Program Learning Outcomes - upon completion, students will be able to:
• Demonstrate a working command of essential vocabulary,
recognize and reproduce at least 1800 Chinese words, use proper language structures accurately when providing or requesting information orally and in writing with native speakers, and use the appropriate level of respect and language style in varying situations.
• Demonstrate a solid understanding of the subtleties and idiosyncrasies of Mandarin-speaking cultures by analyzing and comparing them to other cultures.
1. Complete the Certificate of Achievement requirements. 19 2. Meet the requirements for this certificate level.
3. Complete the following.
ACCT 1A
or ACCT 1AH
BUS 54 BUS 55 BUS 58 BUS 70 BUS 87 BUS 90 COMM 70
or COMM 70H
ECON 1
or ECON 1H
Major GE Electives
Financial Accounting I (5)
Financial Accounting I - HONORS (5) Business Mathematics (5)
Introduction to Entrepreneurship (5)
The Business Plan (4)
Principles of E-Commerce (5)
Introduction to Selling (4)
Principles of Marketing (5)
Effective Organizational Communication (5) Effective Organizational
Communication - HONORS (5)
Principles of Macroeconomics (4)
Principles of Macroeconomics - HONORS (4)
Management 53 General Education (32-43 units)
Elective courses required when major
units plus GE units total is less than 90
Total Units Required ....................................90
MANDARIN
Mandarin
Certificate of Achievement
The Certificate of Achievement in Mandarin is designed to open employment opportunities for local students because of the large number of Bay Area companies conducting business and trade with China, Taiwan, Singapore and other Asian countries where Mandarin is widely used. The electronics industry in particular seeks to employ people who know Mandarin. For students planning to continue their undergraduate or graduate education in business, electronics, or law, this certificate will complement their studies. From a cultural standpoint, Mandarin study is valuable in California, with its rich diversity of cultural traditions represented by many Mandarin-speaking immigrants. Many Mandarin courses can also satisfy GE requirements for an associate degree and transfer GE requirements.
Program Learning Outcomes - upon completion, students will be able to:
• Demonstrate a working command of essential vocabulary,
recognize and reproduce between 600-800 Chinese characters, use proper language structures when providing or requesting information orally and in writing, and use the appropriate level of respect and language style in varying situations.
• Demonstrate a solid understanding of the social protocols and contributions of Mandarin-speaking cultures by analyzing and comparing them to other cultures.
1. Meet the requirements for this certificate level.
2. Complete the following.
MAND 4 MAND 5 MAND 6
Intermediate Mandarin (First Quarter) 5 Intermediate Mandarin (Second Quarter) 5 Intermediate Mandarin (Third Quarter) 5 Total Units Required ....................................34
MARKETING MANAGEMENT
Marketing Management
Certificate of Achievement
Students learn the fundamentals of general business administration, marketing, selling, advertising and other related functions. They also prepare for a wide variety of marketing- related careers. The Marketing Management program is built on the ladder concept, whereby students can complete a Certificate of Achievement on their way to the A.A. degree.
Program Learning Outcomes - upon completion, students will be able to:
• Identify and distinguish the elements of the marketing mix for
INTL 19A
MAND 1 MAND 2 MAND 3
History of Asian Civilization:
China and Japan (to the 19th Century)
also listed as HIST 19A
Elementary Mandarin (First Quarter) 5
Elementary Mandarin (Second Quarter) Elementary Mandarin (Third Quarter)
Total Units Required ....................................19
BUS 10 BUS 87 BUS 89 BUS 90
Introduction to Business Introduction to Selling Advertising
Principles of Marketing
5 4 5 5
5
2O19-2O2O DE ANZA COLLEGE CATALOG
111
4
5 5
Complete one course:
ACCT 1A Financial Accounting I (5)
or ACCT 1AH Financial Accounting I - HONORS (5)
an organization in a given business environment.
1. Meet the requirements for this certificate level.
2. Complete the following.